ON THE ROAD, IT'S TIME FOR THE ROADSHOW
Mobile marketing is reinvented with the tricycle and its potential.
TAKE THE WHEEL OF THE MOST MOBILE AND INNOVATIVE BRAND EXPERIENCE
Make cities come alive with the rhythm of your marketing tour: picture your mobile kiosk cruising the streets, capturing attention and sparking passionate conversations. Imagine a roaming boutique showcasing your products with flair, a tricycle buzzing with your brand’s energy. Imagine this marketing journey lighting up at every stop, turning each stage of your tour into an unmissable event. With the Road Show, the possible knows no bounds.
ROADSHOW FOR LEGO ON VALENTINE'S DAY
Lego recently launched a captivating promotional campaign with an unprecedented roadshow across France. Traveling through five iconic cities—Paris, Bordeaux, Nancy, Strasbourg, and Lille—the Lego team distributed over 5000 DIY flower kits. This original initiative aimed not only to brighten passersby’s days but also to strengthen the brand’s presence in the public’s mind. Through this creative gesture, Lego directly engaged with people, spreading joy and demonstrating its commitment to building strong relationships with its customers through memorable experiences.
OUTDOOR ACTIVATION - FLORAL DISTRIBUTION
Longchamp organized an outdoor marketing event where flowers were distributed to the targeted public. This strategy aimed to create a positive emotional connection with the brand and potential customers, using the beauty and symbolism of flowers to leave a lasting impression. The brand activation included personalized messages with Longchamp’s branding on the flower packaging, enhancing brand recognition and affinity among consumers.
EXPLORE THE ADVANTAGES OF THE ROADSHOW :
Votre kiosque ambulant n’est pas seulement un véhicule, c’est aussi une scène pour votre marque.
With a carefully designed course, each stop becomes a unique event.
By deploying your marketing tour, you not only attract attention but also create memories.
With the Road Show, you meet your customers and create unique moments of connection.
PREPARE FOR YOUR JOURNEY, THE ROADSHOW IS ABOUT TO BEGIN
We are convinced that the Roadshow has the power to anchor your brand in the memory and hearts of your audience.
THE TRICYCLE
Combining originality and trendy design, it is practical and adaptable to your needs.
CUSTOMIZATION
We help you design, organize, and execute the roadshow of your dreams! Let our event manager handle the on-site organization, while our hosts manage the commercial activities.
HUMAN TOUCH
You are not alone. Our event manager and teams are with you every step of the way, from ideation to organization and logistics, ensuring the event’s success.
ENVIRONMENTAL RESPONSIBILITY
We are committed to an eco-responsible CSR approach. We aim to limit our CO2 emissions by optimizing routes, reducing the scale of our shipments, and streamlining our supply chain.
SUPERVISION
We ensure the smooth running of your event with the presence of an on-site manager.
REPORT
At the end of your event, we will create a report providing you with all the necessary data.
CAPTURE
Immortalize your event with photos and/or a promotional video.
EXPERTISE
You can trust our expertise, built from over 500 street marketing campaigns.
STRATEGY
Let’s establish the best campaign strategy together based on your objectives.
CREATION
From creation to printing, we have the teams to handle everything.
Maintenance
Having issues with the equipment ? You can count on us.
LOGISTICS & STORAGE
IT'S TIME TO PUT YOUR BRAND IN THE SPOTLIGHT !
BRING YOUR IDEAS TO LIFE WITH AN IMPRESSIVE MARKETING TOUR.
5 STEPS TO EASILY SUCCEED IN EVENT MARKETING
We leverage our experience and expertise for your success.
WE CAPTURE YOUR VISION
Accurate identification of your goals and specific audience.
WE SHAPE THE PLAN
Design and execution of your unique, tailor-made event.
WE MOBILIZE EXPERTISE
Deployment of skilled personnel : coordinator, hosts, hostesses, and animators.
WE ORCHESTRATE THE DETAILS
Comprehensive management of all logistics related to your event.
WE KEEP YOU INFORMED
Delivery of a detailed report after the event.
OUR OTHER MARKETING ACTIONS
FAQ
Our lab is located in Île-de-France, as well as most of our events. However, we travel everywhere, in France and abroad according to your needs. We have already had the opportunity to carry out many events, as well as street marketing operations in beautiful locations in London, Madrid, Brussels, Geneva, Mykonos, Milan, and New York.
For perfect organization, it would be preferable to confirm your event at least 5 days in advance to allow us time to book teams, place orders, block equipment, and tricycles. However, we are committed to making your event a success, even if it is a last-minute reservation !
We are fully autonomous in most of our animations. We offer a turnkey service by bringing the equipment and our teams to set up, animate, and tidy up post-event.
We need you to provide access to power outlets and spaces for our carts!
Customization is our strength and our added value.
We offer complete customization, from the stand (tricycle / buffet) to the waitstaff uniforms, as well as the consumables, whatever they may be. You provide us with the visuals, and we take care of the rest.
As tricycles have a fairly significant weight, we prefer buffets in case of events on floors without an elevator. They are less bulky and facilitate installation.
We have a fleet of over 300 tricycles, with modules adapted to all types of culinary animations: for cooking, keeping cold, and also a smooth work surface. They were imagined and built directly by the Lily’s Carts team, with eco-responsible materials, and are the key elements for creating food courts for your events.
We can serve from 20 to 10,000 people. We have a strong team of headwaiters, servers, and runners to make your event a great success. We ensure fast service thanks to the expertise of the Lily’s Team.
We plan to arrive 2 hours in advance to prepare and set up everything. We adapt this time depending on the number of stands present and the size of the event.